If you need credit card icons and other payment icons for your online store like Mastercard, Visa, American Express, Paypal, etc, you can download them for free from here: Free payment method icons Includes: Visa, Mastercard, Maestro, Cirrus, PayPal, Western Union, Visa Electron, Amazon, WorldPay, Diners Club International, Skrill, Sage, Discover, Skrill moneybookers, JCB, eBay,…

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What’s the right balance between sounding professional and friendly in your marketing? You’ve got a dilemma: you want to sound professional and authoritative in your marketing materials – but you want to sound friendly too. How do you do that?

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Rafal Tomal has written an excellent article on how to create effection calls-to-action. (A “call-to-action” is a specific action you want your visitor to take, such as “sign up for the newsletter” or “buy the book” or “go to this next page”.) Be sure to read the whole article, because it’s full of gold nuggets.

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Chip Kidd doesn’t judge books by their cover, he creates covers that embody the book — and he does it with a wicked sense of humor. In one of the funniest TED talks, he shows the art and deep thought of his cover designs.

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